Rooted in Legacy. Grounded in Pride
Norek Aram - GINI: Three Wishes, One Pour
✦ Made to order
✦ Ships in 2–5 business days
✦ Free shipping on orders $75+
👕 Regular Unisex Fit • ✓ True to size
OUR STORY DESERVES TO BE SEEN —
THIS IS HOW YOU CARRY IT FORWARD.
✦ Crafted with purpose
✓ Premium 180 GSM Cotton
⛨ Secure checkout
↺ Exchanges available for damaged or incorrect items within 14 days
Product Description
In a land far, far away, around 4100 BCE, someone in the mountains of Armenia decided to make wine.
Six thousand years later, archaeologists opened the Areni-1 cave and found the oldest winery on earth — a press, the fermentation vats, cups still waiting to be filled. People had been making գինի — gini — thousands of years before anyone thought to put it in a fancy bottle.
It was an extraordinary archaeological discovery.
Norek Aram saw a business opportunity.
Ancient Armenian wine. Six thousand years of heritage. One bottle. Naturally, he gave it a new pitch:
THREE WISHES. ONE POUR.
There is no evidence the wine grants wishes.
There is also no evidence that Norek cares.
Because with Aram, the product is Armenian.
The sales strategy is questionable.
Product features
- 100% ring-spun cotton lightweight fabric (4.5 oz/yd²) for year-round comfort
- Tubular knit construction without side seams for a smooth, waste-conscious fit
- Ribbed collar with shoulder tape for shape retention and durability
- OEKO-TEX® STANDARD 100 certified and ethically sourced cotton; EU 2-year warranty
Care instructions
- Do not dryclean
- Do not bleach
- Tumble dry: low heat
- Iron, steam or dry: low heat
- Machine wash: cold (max 30C or 90F), with similar colors
Product Details
Material & Construction
- 100% cotton
- 180 GSM midweight fabric
- Side-seamed construction for structure
- Twill-taped shoulders for reinforcement
- Ribbed collar for shape retention
Care
- Machine wash cold (30°C / 90°F)
- Do not bleach
- Do not tumble dry
- Do not iron on print
- Do not dry clean
Size Chart
If you are still not sure about your size please reach out to us for assistance.